Call to Action (CTA)

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    Also known as:
    
    scan prompt
    
    QR label
    
  

  

  
  
Text or visual prompt displayed near a QR code instructing users to scan it. Examples: 'Scan for Menu', 'Scan to Pay', 'Scan for WiFi'. QR codes with a clear CTA have significantly higher scan rates than unlabelled codes.


  



  

  
  
  
  

  
  
  
  

    
Related Terms

    

      
      Custom QR Code